by Lucy Arkell | May 30, 2013 | Uncategorized
For many businesses in this economy, a good way to boost sales is to hire more salespeople. Perhaps you let some go during the downturn or are building despite the sluggish economic rebound. Whatever the reason, there are a lot of talented people out there looking for...
by Lucy Arkell | May 16, 2013 | Uncategorized
Your sales team is the lifeblood of your business and keeping it doing well is vital to keeping the rest of your business thriving. Here are some ways to keep your team energized without dangling the usual carrots and lighting fires underneath. Encouragement. Specific...
by Lucy Arkell | Apr 29, 2013 | Uncategorized
Probably the number one problem with traditional sales training is the over-use of the phrase “always be closing.” ABC is indoctrinated into salespeople like a mantra despite the fact that it is often highly counter-productive. ABC should be “Always...
by Lucy Arkell | Apr 15, 2013 | Uncategorized
Most people attracted to sales as a career choice, if they’ve gone through any sort of vetting process, are natural salespeople. They’re the type of person who’s what their yearbook probably described as “a real people person” or...
by Lucy Arkell | Mar 29, 2013 | Uncategorized
The term “social media” is one of those things that is both mystical and well-understood. When the context of the “social media” discussion is in common terms amongst conversational banter, then the term is fairly well defined and understood by...
by Lucy Arkell | Mar 15, 2013 | Uncategorized
The hardest thing for most marketers and sales teams to understand is how to turn social media into a measurable, predictable tool for promoting products, services, or branding. The mystique that the powerful word-of-mouth that social media can generate (for good or...
